Presidents Day is a time to reflect on the giants. Lincoln. Jefferson. Washington.
And of course, mattress sales.
"You go hunting when the ducks are flying," says Kevin Damewood, the executive vice president of sales and marketing at Kingsdown, a mattress manufacturer.
He says three-day weekends are when people have time to shop for a new mattress. It's also when many people decide to move, and consequently when many people are in the market for a new mattress.